Cherry SE renews promise of transparency while discontinuing quarterly forecasts

Munich, 11 February 2025 - Starting in 2025, Cherry SE will discontinue quarterly forecasts and instead prioritize a reliable full-year outlook.

Given the volatility of the capital markets and business environment, the Management Board has decided to discontinue quarterly forecasts in 2025 and instead focus on a reliable full-year outlook. This decision is driven in particular by the company's dependence on the political landscape in a year of an extraordinary general election, as well as the currently unforeseeable impact of existing and potential future U.S. import tariffs on goods manufactured in China.

At the same time, the company remains committed to providing regular updates on business performance and key target metrics for 2025 through periodic company updates.

On 27 February 2025, Cherry SE will report its preliminary figures for the fourth quarter and the 2024 financial year as planned.

Oliver Kaltner, CEO of Cherry SE, explains: “As part of our restructuring measures over the past two years, we have made significant investments in capital market communication. The USA, Germany, and China remain our key target markets, influenced by both the U.S. presidential election and the German parliamentary elections. More than ever, business performance must be aligned with market conditions. Quarterly forecasts cannot be provided with sufficient reliability.”

About Cherry

Cherry SE [ISIN: DE000A3CRRN9] is a global manufacturer of high-end switches for mechanical keyboards and computer input devices such as keyboards, mice, and headsets for applications in the fields of Gaming & E-Sports, Office & Hybrid Workplaces, Industry, and Healthcare. Since its founding in 1953, Cherry has been known for innovative, high-quality products specifically designed to meet diverse customer needs.

Cherry’s operational headquarters is in Auerbach in der Oberpfalz (Bavaria) and it employs staff in production facilities in Auerbach, Zhuhai (China), and Vienna (Austria), as well as several sales offices in Auerbach (Germany), Munich (Germany), Landskrona (Sweden), Paris (France), Kenosha (USA), Chicago (USA), Hongkong (China), Taipei (China) and Shanghai (China).

For more information, visit:https://ir.cherry.de/en/

Contact

Cherry SE

Nicole Schillinger

Investor Relations

P: Rosental 7, c/o Mindspace, 80331 Munich

T: +49 (0) 9643 2061 848

E: ir@cherry.de